For Florida gym owners: Not in the map pack? You're losing members. Fix it now.
When someone searches "gym near me," Google shows a few gyms on a map, and many people never look past them. Otto redesigns your homepage, checks your Google listing and drafts your review replies, then turns the visit into a booked trial class. New homepage included with your $1 trial.
$1 trial. New homepage included.
- Built from your own photos and words
- You approve it before it goes live
Gyms and studios running on Otto.
As seen in
What decides who's in the map pack.
Search "gym near me" or "boxing gym near me" and Google puts a map at the top with a short list of gyms under it. That's the map pack. Plenty of people pick from that list and never scroll down to the websites, so a gym that isn't in it can lose the trial class before anyone sees its homepage.
Google's own help pages say local results come down to three things. Relevance: how well your gym matches what someone searched. Distance: how close you are to them. Prominence: how well known you are, which includes your reviews and what the rest of the web says about you. Your Google Business Profile, your reviews and your website all feed into that.
You can't move your gym closer to every person searching, and nobody can promise you a spot. Otto works on the parts you control: a homepage that names your programs and your neighborhood, structured data Google can read, a listing that matches your site, and reviews that get a reply. When someone does click through, the page is built to get them into a class.
What Otto does for your gym.
Built to rank for "near me" searches
Your homepage says what you run, where you are and who it's for, in the words people type, like "strength gym near me." It's built to match those searches. Where you land is still Google's call.
Google listing kept up to date
Otto checks your Google Business Profile against your gym as it is today and flags what has drifted, like old hours or a program you dropped. He drafts the changes and local posts for you to approve.
Google reviews answered for you
Otto drafts a reply to each new review in your voice. You approve or edit it before it's posted.
Schema markup Google can read
Your address, hours, programs and reviews are marked up as structured data, so Google reads your page as a gym in a real place, not just a block of text.
Fast on every phone
People look for a gym on their phone, often on the way somewhere. The new homepage loads quickly and keeps the trial class button within thumb's reach.
Nothing goes live without your OK
You see a preview of every change first. On GitHub it's a pull request; on WordPress it stays a draft until you publish.
A homepage that gets people to try a class.
Getting found is half the job. Good gym website design handles the other half: when someone taps through from the map, the page answers their questions in order and gets them from looking to booking a trial class.
Trial class offer above the fold
Your trial offer, in your words, is the first thing on the page, with one button to book it. Nobody has to dig through a menu to find out how to start.
Programs explained
Strength, boxing, conditioning, whatever you run. Each one gets a line on what a session looks like and who it suits, so a beginner knows which class to try first.
Your coaches
Real coaches with real bios: what they coach, how they coach and why. People pick a small-group gym for the coaching, so the page shows it.
The class schedule
This week's classes on the homepage or one tap away, linked to the booking system you already use.
Membership options and pricing
Your memberships, class packs and prices, laid out plainly. If you'd rather not post prices, the page says how to ask.
Location and parking
Your neighborhood, a map, where to park and which door to use, so a first visit doesn't start with a lap around the block.
Real photos of your members and space
Your floor, your bags and racks, your people, from photos you already have. No stock models who have never trained at your gym.
Reviews
Your best real Google reviews, placed where someone is deciding whether to book.
How it works.
1Paste your site
Enter your gym's website and start your $1 trial.
2Otto drafts your new homepage
He builds it from your own photos, programs and words, set up for Google, AI answers and phones.
3You review the preview
Look it over on your phone. Ask for changes in plain English, like "put boxing first" or "use the photo from Saturday's class."
4Approve it
It goes live on the site you already have. Then he keeps your search, reviews and ads working.
What owners say about Otto.
Creative problem solvers who help you focus on the business, not the tech stack. Otto makes it easy to iterate on website changes quickly, even late at night when I am working.
Derek DavisonGoogle review
After the redesign, he keeps going.
A new homepage is the start. Otto keeps working on the site and the rest of your gym marketing, and you approve anything that goes live.
Schedule and coaches kept current
Message him a moved 6 a.m. class or a new coach, and he prepares the update for you to approve.
Review replies drafted
Each new Google review gets a drafted reply in your voice. You approve or edit it first.
Your Google listing checked
He watches your Google Business Profile for details that no longer match your gym and tells you what to change.
Trials and challenges that end on time
A summer challenge goes up the day you announce it and comes down when it ends, instead of sitting on the homepage for months.
Search and ads checked
He reads your Search Console and ad accounts, tells you what's working and proposes changes. New ads start paused.
Questions gym owners ask.
What does the $1 trial include?
Your homepage redesign is included with your $1 trial. Otto drafts a new homepage for your gym from your own site, you review a preview and ask for changes, and you decide whether it goes live. During the trial you can also put Otto to work on the rest of the site, your search, your reviews and your ads.
What happens after the trial?
The trial runs 3 days on one site. After that, you keep Otto on Pro at $199 a month (or $99 a month billed annually), or you stop. Cancel from your dashboard. There's no long-term contract.
Do I have to move or rebuild my website?
No. Otto is not a website builder. He works on the site you already have. On GitHub, your new homepage arrives as a pull request with a preview. On WordPress, it starts as a draft. Your domain, hosting and booking system stay where they are.
Will anything go live without me?
No. Nothing goes live without your OK. You see every change first, including review replies, and you can edit or reject it.
Will you use stock photos?
No. Otto builds from your own photos and words, starting with what's already on your site. Send him new shots of your coaches, classes or space and he'll work them in.
Can I change things after it's live?
Yes. Tell Otto in plain English, like "the Tuesday boxing class moved to 7" or "add Coach Maria," and he prepares the change for your approval.
What is the Google map pack?
It's the box of local results with a map that Google shows for searches like "gym near me" or "boxing gym in Tampa." It lists a few nearby businesses from their Google Business Profiles, with their reviews, hours and a link to their website.
Can you guarantee I'll show up in it?
No, and nobody honestly can. Google decides who appears based on relevance, distance and prominence, and distance changes with where each person is standing when they search. What Otto does instead is work on the parts you control: a homepage that clearly says what you offer and where, structured data Google can read, a listing that matches your site, and reviews that get answered. That makes your gym easier for Google to understand. It doesn't promise a spot.
Can my class schedule be on the homepage?
Yes. If your schedule lives in a booking system, the homepage can show it or link straight to it, depending on what that system allows. When a class moves, message Otto and he updates the public page for your approval.
$1 trial. New homepage included.
See your gym's homepage, redesigned.
Paste your site. Otto drafts a new homepage built to get people into a trial class, and you approve it before anything goes live. It's included with your $1 trial.
